Description
More than just a trade show, PROSUD was designed to be a true hub of opportunities and exclusivity, bringing together all the elements of excellence—tailor-made logistics, a VIP setting, and an exceptional panel of 350 national decision-makers.
Goals of the trade show: To redefine B2B standards in the South of France. PROSUD was born out of a simple observation and a strong ambition: the network of tobacco shops, convenience stores, and specialty retailers lacked an exclusive, high-end event on the French Riviera. Designed as a true premium business platform, this event is conceived as a strategic hub where logistical convenience meets commercial efficiency, enabling suppliers to secure the Southeast market in a single day.
